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| Data Sheet |
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How to Make Money with MySpace
ISBN Number : 978-0-07-154467-2
Target Audience :
Business - Entrepreneurs, Business - Salespeople, All Adults
Incentive Objectives: B2B Incentive/Recognition
Cover Price : US$ 21.95
No. Of Pages : 258
Dimensions: 6
Cover: Soft
Date First Published:
15-Jan-2008
Table Of Contents :
Acknowledgements
Introduction
Part 1: Understanding MySpace
Chapter 1: Why MySpace Matters
Chapter 2: Planning for MySpace in Your Business
Chapter 3: Designing for Maximum Results
Part 2: Establishing Your MySpace Presence
Chapter 4: Signing up with MySpace
Chapter 5: Securing Your Space
Chapter 6: Customizing Your MySpace Presence
Chapter 7: Addining Pictures, Music and Video to Your Page
Chapter 8: Announcing Your Arrival and Choosing Your Friends - Wisely
Chapter 9: Blogging with the Best
Chapter 10: Making the Most of Comments, Messages and Bulletins
Part 3: Look and Learn - Case Studies of Successful MySpace Marketers
Chapter 11: Case Study - Lackluster Films
Chapter 12: Case Study - Hyperactive Music Magazine
Chapter 13: Case Study - Mojo Risin' Coffee House
Chapter 14: Case Study - DVD Verdict
Chapter 15: Case Study - Sew Darn Cute
Chapter 16: Case Study - Retro Attic
Chapter 17: Case Study - WETA Collectibles
Chapter 18: Case Study - Dark Horse Comics
Chapter 19: Case Study - Erica Gabrielle Studio
Chapter 20: Case Study - Girl Scout Cookies
Part 4: More Ideas for Marketing Your Space
Chapter 21: Keeping Your Friends Coming Back
Chapter 22: Spin-off Spaces
Chapter 23: Other Spaces for More Faces
Chapter 24: Checklist to Success
Appendix
Index |
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| Testimonials |
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How to Make Money with MySpace
This is one of the best books I've have read on MySpace, especially if you are a beginner.
"First, the author explains why you need a MySpace presence. Then he shows you how to get started with MySpace, including how to set up your profile, create your layout, and set your account so you are connecting with your potential customers.
"There are quite a few case studies here where the author critiques several sites and shows you how to use this knowledge to make the most of your own MySpace page. He also includes several other social networking sites you may want to consider. At the end of the book is a checklist to walk you through the steps of getting set up (just in case you did like I did and read the whole book first.)
"This is a fast read, the author really engages you in the process, and he shows you how easy it is to get started with MySpace. This should be your first stop in learning to market on MySpace. "
-Jinger Jarrett, Author, Internet Marketing for Free: The GUIDE: Internet Marketing to GO!
"I have been looking for some interent marketing approaches for my three books. I have seen MySpace recommended as a a social marketing tool with great potential for reaching readers. I joined and started looking around. As far as I could see it looked like a giant playground with people talking a language I could make no sense of. I ran across Dennis's book last Sunday in Borders and finally realized there was hope for me in understanding and even using MySpace as a valuable tool. I am just scratching the surface of the possibilities outlined in this book but am excited about the prospects."
-Joseph Langen, Author, The Pastor's Inferno
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