Benefits of Selling to the Incentives Market?
Unlike bookstore channels, you have relatively little competition! Because most authors and independent publishers don't understand this market, organizations receive very  few, if any, solicitations regarding books-as-incentives.
Selling to the incentives market is totally compatible with any other marketing or distribution program you’re doing.
Unlike books sold to bookstores, books sold as incentives are non-returnable. You’re not left wondering how many are going to come back, and especially in damaged condition.
Selling to the incentives market is relatively fast pay. While bookstores typically pay in 90 days or so, most incentive sales not only call for a deposit of as much as 50% - which should cover your printing costs by the way, so you have no out of pocket costs for printing – and payment of the balance within 30 days of delivery.
Once you have a sales agreement or purchase order in hand for a bulk sale, it can be bid out to an offset printer to get the per-book cost of production way down.
While the offset printer is printing the books for your buyer, you can have him print additional copies that you can use to fulfill orders from other sources. The much lower printing costs means you make more from every other book you sell to other sources.
Benefits of Using Incentive Books as Your Outsourced Incentive Sales Department
By using Incentive Books as your outsourced incentive sales department, you realize numerous benefits:
You can realize simplicity and incremental income without risk - we provide you "confirmed sales" for books in larger quantities on a deposit-with-order basis. There is no inventory risk.
You don’t have to invest any additional resources or learn anything new about the complex and fragmented world of incentives.We provide all the knowledge about incentives required. You can focus on what you do best - producing books.
By consolidating independent publishers into a single source of supply that understands incentives, we open up access to traditional incentive sales channels – like independent sales rep and incentive houses – that are not accessible to the individual publisher. These channel members are involved in multi-million dollar incentive programs for their large corporate clients.
We project manage the process, acting as a “buffer” between you and corporate buyers. We understand their language, marketing, incentives and processes so you don’t have to.
We encourage repeat business by coaching our corporate buyers on how to make the most of using books as incentives. We provide optional services that enhance their ROI and make the management of their programs extremely easy, which incentive surveys reveal is one of their most important criteria for incentive programs.
Benefits of Selling to the Incentives Market?
1. Unlike bookstore channels, you have relatively little competition!Because most authors and independent publishers don't understand this market, organizations receive very few, if any, solicitations regarding books-as-incentives.
2. Selling to the incentives market is totally compatible with any other marketing or distribution program you’re doing.
3. Unlike books sold to bookstores, books sold as incentives are non-returnable. You’re not left wondering how many are going to come back, and especially in damaged condition.
4. Selling to the incentives market is relatively fast pay. While bookstores typically pay in 90 days or so, most incentive sales not only call for a deposit of as much as 50% - which should cover your printing costs by the way, so you have no out of pocket costs for printing – and payment of the balance within 30 days of delivery.
5. Once you have a sales agreement or purchase order in hand for a bulk sale, it can be bid out to an offset printer to get the per-book cost of production way down.
6. While the offset printer is printing the books for your buyer, you can have him print additional copies that you can use to fulfill orders from other sources. The much lower printing costs means you make more from every other book you sell to other sources.
Benefits of Using Incentive Books as Your Outsourced Incentive Sales Department
By using Incentive Books as your outsourced incentive sales department, you realize numerous benefits...
1.
You can realize simplicity and incremental income without risk - we provide you "confirmed sales" for books in larger quantities on a deposit-with-order basis. There is no inventory risk.
2. You don’t have to invest any additional resources or learn anything new about the complex and fragmented world of incentives.We provide all the knowledge about incentives required. You can focus on what you do best - producing books.
3.
By consolidating independent publishers into a single source of supply that understands incentives, we open up access to traditional incentive sales channels – like independent sales rep and incentive houses – that are not accessible to the individual publisher. These channel members are involved in multi-million dollar incentive programs for their large corporate clients.
4. We project manage the process, acting as a “buffer” between you and corporate buyers. We understand their language, marketing, incentives and processes so you don’t have to.
5. We encourage repeat business by coaching our corporate buyers on how to make the most of using books as incentives. We provide optional services that enhance their ROI and make the management of their programs extremely easy, which incentive surveys reveal is one of their most important criteria for incentive programs.
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